Outlook for 2010/11

Letter Business

Local

• Introduce a new opt-out arrangement for the Hongkong Post Circular Service to enhance convenience for those who do not wish to receive circular mail.
• Provide an address management service to give marketers a better quality address database, making it more beneficial than ever for them to run addressed mail campaigns.
• Collaborate with the Chinese University of Hong Kong in studies designed to raise the standards of customer database management, making addressed mail campaigns even more effective.
• Provide customers with a secure, reliable hybrid mail service at our e-Post centres in order to meet the stringent demands of confidential information handling.

International

• Provide Internet merchants with one-stop service, logistics support and global delivery solutions to facilitate their overseas e-commerce business.
• Strengthen business collaboration with online trading platforms and develop customised services to meet their needs.
• Extend the “Next Working Day Delivery” service to Kuala Lumpur through collaboration with Pos Malaysia.

Retail and Logistics Business

• Continue to expand the range of one-stop counter agency services.
• Strengthen our logistics infrastructure with expanded warehousing space and a custom-built Warehousing Management System to support the warehousing requirements of the one-stop e-commerce solution arising from our revamped ShopThruPost website and other joint logistics projects with other postal administrations, as well as with corporate clients.
• Enhance the track and trace functions of ShopThruPost to improve user-friendliness for customers and integration of backend interfaces with Hongkong Post’s mail Track and Trace System and Logistics Order Billing Database.

Sustaining Quality and Momentum

• Looking into the feasibility of automating the sorting of letters bearing address in Chinese language, to further improve operational efficiency of the new Mechanised Letter Sorting System.
• Having successfully completed in September 2009, the three-year Productivity and Quality Management System (PQMS) project funded by the Quality of Service Fund of the Universal Postal Union, we established a Productivity Improvement Team (PIT) in October 2009 to sustain the momentum built up by the PQMS project over the previous three years. The team’s goals for the coming year include extending “lean management” concepts to counter and delivery offices, carrying out post-implementation auditing at sorting centres and recommending further measures to enhance productivity.

Looking forward, we will continue to update, upgrade and refresh the tools and systems we use in line with new developments and to tie in with new mail flow at the new mail centre in Kowloon Bay which is under planning.

A Productivity Improvement Team was established to sustain the momentum built up by the PQMS.

Please click here to download Outlook for 2010/11 [PDF, 2 pages of 385KB]